THE SYNERGY OF PENTA-HELIX STAKEHOLDERS IN THE DEVELOPMENT OF SMART DESTINATION IN DIENG TOURISM AREA, CENTRAL JAVA - INDONESIA

Abstract

This research intends to obtain information about comprehensive picture about penta-helix synergy in realizing the concept of smart tourism in Dieng Central Java. This research uses a qualitative research design with phenomenographic approach that seeks to understand the perspective [1], thought, and experience of stakeholders regarding the synergy among stakeholders (penta-helix) in realizing smart tourism in Dieng Central Java. The results show that there are a number of problems related to the synergicity in the application of smart tourism in Dieng, among others, because there is no common vision of stakeholders and the cooperation and coordination between tourism actors, government and related stakeholders has not been established. The quality of human resources, especially competence in the field of IT, including basic knowledge of smart tourism to all stakeholders is also one of the main problems in implementing smart tourism. The efforts of local government in solving the problems that arise concerning the synergicity in the application of smart tourism in Dieng, Wonosobo Regency among others is to optimize the use of internet network to promote the tourist area of Dieng. In addition, the office as regulator also tries to make regulation and socialization in the implementation of smart tourism through digitalization to all stakeholders. The key factors in the successful implementation of smart tourism in Dieng Wonosobo, among others the unity of vision, mutual commitment and coordination among stakeholders.